dotramo
VARIABLE OUTBOUND · NO RETAINER

We generate qualified B2B meetings with outbound.

We design and operate the prospecting system required to reach your target accounts. We begin with a 14-day live execution pilot, with no setup fee or monthly retainer. You only pay €100 for each qualified meeting that actually takes place.

Apply for an evaluation
dotramo.stack
6 LAYERS
  1. L1
    Signals
    intent · events · market
  2. L2
    Data
    accounts · decision makers · enrichment
  3. L3
    Segmentation
    ICP · scoring · priority
  4. L4
    Execution
    email · LinkedIn · calls
  5. L5
    Qualification
    human review · meetings
  6. L6
    Meetings
    CRM sync · reporting · loop
flow · continuous loophuman-operated
Commercial track record
What we do

We build the system, run the prospecting and deliver qualified meetings so your team can focus on selling.

01

We build the system

Data architecture, waterfall enrichment, scoring and exclusion logic per operation.

02

We run the prospecting

Multichannel orchestration — email, LinkedIn, calls — with human review and full traceability.

03

We deliver qualified meetings

Human-validated qualification, synced to the CRM with context, signals and objections.

Signals layer

We start with what the market is telling you.

Before writing a single message, we capture the relevant signals: why to reach out, who to contact and when it makes sense to do it.

S01

Market signals

Funding rounds, hiring, expansions, leadership changes, new products.

S02

Intent signals

Technologies, researched categories, consumed content, public footprint.

S03

Internal signals

Dormant accounts, lost opportunities, previous contacts, web traffic.

S04

Operational signals

Historical responses, objections, rates by segment and by message.

Outbound system

Three modules connected in a single system.

Each module feeds the next. The system learns from every reply, every meeting and every objection to re-orient the data and the execution.

M01ACTIVE

Data and market

  • TAM
  • ICP
  • Accounts
  • Decision makers
  • Enrichment
M02ACTIVE

Outbound execution

  • Email
  • LinkedIn
  • Calls
  • Sequences
  • Human review
M03ACTIVE

CRM and learning

  • Replies
  • Qualification
  • Meetings
  • Reporting
  • Optimisation
data → execution → learningcontinuous loop
Variable operation

Every operation is configured from scratch across eight dimensions.

Stack, workflow, data sources, channel mix and qualification logic change per client. No fixed template — we design the architecture for the market, ticket and decision-maker profile of each operation.

AX1
Market
vertical · geography · maturity
AX2
Ticket
self-serve · mid-market · enterprise
AX3
Channel
email · LinkedIn · calls · mix
AX4
CRM
HubSpot · Salesforce · Pipedrive
AX5
Signals
intent · firmographic · technographic · internal
AX6
Decision maker
technical · financial · operations · C-level
AX7
Stack
custom data sources, enrichment and automation
AX8
Qualification logic
criteria, exclusions and per-operation feedback loop
custom architecture · no single-vendor dependency · no template
Variable architecture

The route changes with every operation.

Every operation combines different sources, models, signals, channels and rules depending on the market, the ticket, the CRM and the type of decision maker.

Active axis · Market3 sample routes
R01B2B industrytechnical vertical
DATA SOURCEBuiltWithBuiltWith
ENRICHMENTApifyApify
AI MODELAnthropic
SCORINGFirmographic scoring
HUMAN REVIEWHuman review
CHANNELSEmail + Call
CRMHubSpot
OUTPUTMeeting
R02Mid-market SaaShorizontal product
DATA SOURCEApolloApollo
ENRICHMENTFullEnrichFullEnrich
AI MODELOpenAI
SCORINGIntent scoring
HUMAN REVIEWHuman review
CHANNELSEmail + LinkedIn
CRMHubSpot
OUTPUTMeeting
R03Enterprisenamed accounts
DATA SOURCELinkedIn Sales Navigator
ENRICHMENTClayClay
AI MODELPerplexity
SCORINGFit + committee
HUMAN REVIEWHuman review
CHANNELSLinkedIn + Call
CRMSalesforce
OUTPUTMeeting
data → enrichment → ai → scoring → human → channels → crm → meetingreconfigurable per operation
Technology ecosystem

Variable infrastructure for every operation.

We select and orchestrate different models, agents, sources, signals, channels and automations depending on the market, ticket, CRM and type of decision maker.

G01
AI models · 16
OpenAI
Anthropic
Gemini
Perplexity
Mistral
CohereCohere
GroqGroq
OpenRouter
Together AITogether AI
Hugging Face
DeepSeek
Meta Llama
xAIxAI
Azure OpenAIAzure OpenAI
Amazon BedrockAmazon Bedrock
Google Vertex AI
G02
AI agents & workflows · 18
ClaygentClaygent
Relevance AIRelevance AI
Stack AIStack AI
LindyLindy
GumloopGumloop
LangChain
LangGraph
CrewAI
AutoGenAutoGen
Pydantic AIPydantic AI
LlamaIndexLlamaIndex
DustDust
VectorShiftVectorShift
FlowiseFlowise
Dify
LangfuseLangfuse
HumanloopHumanloop
VellumVellum
G03
Data & research · 13
ApolloApollo
LinkedIn Sales Navigator
ZoomInfoZoomInfo
CognismCognism
LushaLusha
Crunchbase
PitchBookPitchBook
OwlerOwler
Similarweb
Semrush
AhrefsAhrefs
Google Maps
LinkedIn Sales Navigator
G04
Enrichment · 11
ClayClay
FullEnrichFullEnrich
ProspeoProspeo
DatagmaDatagma
DropcontactDropcontact
BetterContactBetterContact
Anymail FinderAnymail Finder
KasprKaspr
WizaWiza
LeadMagicLeadMagic
Enrich.soEnrich.so
G05
Scraping & web intelligence · 10
ApifyApify
FirecrawlFirecrawl
Browse AIBrowse AI
Bright DataBright Data
PhantomBusterPhantomBuster
OctoparseOctoparse
ScrapingBeeScrapingBee
PlaywrightPlaywright
Puppeteer
Selenium
G06
Signals & intent · 12
BuiltWithBuiltWith
Wappalyzer
G2 Buyer Intent
CapterraCapterra
BomboraBombora
6sense6sense
DemandbaseDemandbase
RB2BRB2B
WarmlyWarmly
VectorVector
Common RoomCommon Room
ChampifyChampify
G07
Outbound execution · 11
SmartleadSmartlead
InstantlyInstantly
HeyReachHeyReach
La Growth MachineLa Growth Machine
Lemlistlemlist
SalesloftSalesloft
OutreachOutreach
WoodpeckerWoodpecker
ReplyReply
MixMaxMixMax
AmplemarketAmplemarket
G08
Calling & conversation · 11
Aircall
OpenPhoneOpenPhone
JustCallJustCall
DialpadDialpad
RingoverRingover
tl;dvtl;dv
GongGong
FirefliesFireflies
Otter.aiOtter.ai
Fathom
GrainGrain
G09
CRM & system of record · 9
HubSpot
Salesforce
PipedrivePipedrive
AttioAttio
FolkFolk
CopperCopper
CloseClose
Zoho CRMZoho CRM
FreshsalesFreshsales
G10
Automation & orchestration · 10
n8n
Make
Zapier
PipedreamPipedream
WorkatoWorkato
TrayTray
Retool
Airtable
SuperblocksSuperblocks
Boost.spaceBoost.space
G11
Routing, meetings & reporting · 9
Chili PiperChili Piper
Calendly
Cal.com
RevenueHeroRevenueHero
Slack
Notion
Google Sheets
Looker Studio
Metabase
Outbound architecture

A stack of six layers, connected and auditable.

Each layer has a purpose, an output and a human owner. Scroll to walk through the system — the diagram on the right stays fixed while the active layer advances.

L1INPUTS

Signals layer

We capture intent, market events, internal CRM signals and operational learnings before touching a single message.

IntentMarketInternalOperational
L2DATA

Data layer

Waterfall enrichment across sources, deduplication and verified firmographics by account and decision maker.

SourcesEnrichmentDeduplicationFirmographics
L3DECISION

Segmentation layer

ICP, composite scoring and dynamic prioritisation. Every account enters a route with an explicit reason.

ICPScoringPrioritisationRoutes
L4HUMAN CONTROL

Human qualification layer

Human review before launch and on every reply. AI prepares; the human decides what goes out and what stops.

Pre-launch reviewMessage QAHandoverFeedback
L5EXECUTION

Execution layer

Per-account coordinated orchestration across email, LinkedIn and calls with full traceability.

EmailLinkedInCallsSequences
L6OUTPUT

CRM and learning layer

Context-rich CRM sync, reporting and a feedback loop that re-prioritises signals and data for the next iteration.

CRM syncReportingObjectionsOptimisation
dotramo.stack · v1
LIVE
  1. 1
    INPUTS
    Signals layer
  2. 2
    DATA
    Data layer
  3. 3
    DECISION
    Segmentation layer
  4. 4
    HUMAN CONTROL
    Human qualification layer
  5. 5
    EXECUTION
    Execution layer
  6. 6
    OUTPUT
    CRM and learning layer
Feedback loopcontinuous
RepliesObjectionsMeetingsReportingPrioritisation↻
Process

How we build your outbound channel

A technical operation, executed end to end. No intermediary layers between strategy and execution.

  1. 01

    ICP and signals

    We define the market, target accounts, decision makers and the signals that will push an account into the pipeline.

  2. 02

    Infrastructure

    We set up data, domains, mailboxes, tools, CRM and automations. Everything ready to operate.

  3. 03

    Multichannel execution

    We reach out via email, LinkedIn and human calls, with per-account coordinated sequences.

  4. 04

    Qualification

    We manage replies, validate interest and schedule meetings with useful commercial context.

  5. 05

    Optimisation

    We analyse objections, results and learnings to re-orient messages, ICP and upstream layers.

pipeline · continuousweekly review · bi-weekly reporting
Human control

Automation with human control at every layer.

We use automation and data to scale. But every decision that affects the message, the contact or the meeting goes through a human.

✓

Account validation

We review every account before it enters the operation. Nothing runs on autopilot.

✓

Copy and tone

Messages are written and reviewed by humans. AI assists; it does not replace judgement.

✓

Human calls

Critical conversations happen on the phone, not through a chatbot or synthetic voice.

✓

Qualification

A person validates every meeting before handing it to the client's sales team.

Comparison

Why dotramo

Criterion
dotramo
In-house SDR
Generic agency
More technical
Faster to launch
Real multichannel outbound
Use of data, signals and automation
Calls + human qualification
Process visibility
Focus on acquisition
Adapted to B2B operations
Fit

Who it's designed for

Good fit if
  • You sell to other companies
  • Your average ticket is high enough to justify assisted sales
  • You need to generate more qualified opportunities
  • Your team can run demos and close
  • You want an outbound system, not just contacts
Not a fit if
  • You're looking for branding or social media
  • You're an early-stage startup without a clear offer
  • You only want a database
  • You can't handle inbound opportunities
  • You expect guaranteed sales with no sales process
Pilot program

Test the channel for 14 days, with no fixed financial risk.

We prepare the infrastructure and, once prospecting is launched, operate outbound for 14 days to determine whether we can generate real opportunities in your market.

The 14-day period begins when live prospecting is launched. Data, messaging, channel and infrastructure preparation takes place beforehand and does not consume pilot days.

Outbound pilot
14 days of live execution
Pilot pricing
0 €
Monthly fee
0 €
Setup
100 €
Per qualified meeting held

A meeting is only billed when it meets the agreed criteria and actually takes place. No-shows, cancellations, duplicates and meetings outside the agreed criteria are not billed. If no qualified meeting takes place, you pay €0.

  • ICP and target-account definition
  • Contact research and enrichment
  • Message and sequence preparation
  • Setup of the required channels
  • Prospecting launch
  • Email, LinkedIn and calls where relevant
  • Reply handling
  • Human qualification
  • Meetings delivered with commercial context
Apply for an evaluation
Conditions
  • 14 days of live execution from launch
  • No setup fee and no monthly retainer
  • No lock-in, no automatic renewal
  • No-shows and cancellations are not billed
  • Subject to prior validation of product, market and ticket
  • Prices exclude VAT
  • No minimum number of meetings or closed sales is guaranteed
See full terms
After the pilot

What happens after the 14 days?

We review the results together. If both parties want to continue, the standard model remains entirely variable at €150 per qualified meeting held. There is no setup fee, monthly retainer or commitment. Before continuing, we agree in writing on the qualification criteria, monthly capacity and any required operational adjustments. Continuation is never automatic.

Definition

What we consider a qualified meeting

A meeting is only billed when it meets all the agreed criteria and actually takes place. No-shows, cancellations, duplicates and meetings outside the agreed criteria are not billed.

  • The company fits the agreed customer profile
  • A decision maker or person with real influence attends
  • There is a reasonable commercial need or interest
  • The meeting actually takes place
  • It was not an existing active contact or opportunity of the client
  • It meets the criteria agreed before the pilot started
Prior experience applied to dotramo

Experience building B2B acquisition.

dotramo grows out of commercial processes previously executed in different markets: research, prospecting, demos, consultative selling, onboarding and account growth.

Founder's prior experience
AI agents · Enterprise B2C growth

Enterprise B2C customer acquisition in high-volume data environments.

Commercial development targeting large B2C enterprises with complex data structures. Identifying enterprise accounts, analysing technical and commercial context, engaging decision makers, discovery and pipeline development for data-driven personalisation and growth solutions.

Flow
Account mapping→Data context→Segmentation→Decision makers→Outreach→Discovery→Opportunity
Enterprise B2CData-driven growthAccount developmentConsultative salesComplex data environments
Market expansion · Live commerce

Building and running the commercial process in Spain.

Full-cycle ownership of prospecting, demos, closing, onboarding, activation and account growth in the Spanish market.

Flow
Prospecting→Demo→Onboarding→Activation→Growth
OutboundSales callsActivationAccount growth
Enterprise outbound · AI platform

Outbound system for enterprise sales.

Account research and segmentation, cold outreach, discovery, tailored technical demos and proposal preparation for an AI platform.

Flow
Research→Segmentation→Outreach→Discovery→Technical demo→Proposal
Account researchEnterprise outboundTechnical demosConsultative sales
B2B sales · European marketplace

Enterprise account acquisition and development.

Full commercial cycle with large retailers and ecommerce platforms: prospecting, discovery, demos, negotiation and coordination of technical processes across multiple stakeholders and API integrations.

Flow
Target account→Discovery→Demo→Technical validation→Negotiation
Full-cycle salesEnterprise accountsAPI integrationsMulti-stakeholder sales
Portrait of Marcel Llambés, founder of dotramo
Founder
Team

Operated directly by the founder.

Marcel LlambésFounder · Outbound strategy and executionView LinkedIn profile

Experience in B2B acquisition, consultative selling, market development and pipeline building for international technology companies. During the first operations, Marcel personally leads targeting, messaging, campaigns and qualification.

Questions

FAQ

Next step

Validate outbound without taking on a monthly retainer.

We assess your market and offer before starting. If there is a genuine fit, we prepare the operation and run a 14-day pilot. You only pay for qualified meetings that actually take place.

Apply for an evaluation
Apply for an evaluation